Kraus Notes
[RECAP] New Media Training Institute Session at Creating Change
Have no fear if you missed GLAAD’s New Media Training Institute at the Creating Change conference, I was there live-tweeting the whole thing. The training institute was led by nonprofit consultant Heather Mansfield from @nonprofitorgs and author of Social Media for Social Good: A How-To Guide for Nonprofits. Heather talked about how nonprofits can create … Continue reading
What’s Your Klout Score?
I’ve heard a lot about the increasing popularity of Klout, a tool to monitor your social influence across a variety of social platforms including Facebook, Twitter, and LinkedIn. Klout is important because communication professionals, like myself, want to know how influential we are towards those who follow us and those we’re influenced by. Prior to services like … Continue reading
Some Hashtags that Kept the NY Marriage Equality Vote Alive
Earlier this month, I posted a blog that took a look at how social media was helping New York win Marriage Equality. As you know, we won, so I thought I would take a look at the final numbers of some of the hashtags that were used on Twitter for the Marriage Equality conversation. In … Continue reading
How Social Media is Helping Us Win the Fight for Gay Marriage in New York
It’s been an exciting ride in New York. We’re on the brink of winning gay marriage, or Marriage Equality, if you prefer, which would put New York as the sixth state to allow same-sex marriage and also the most populated state to honor such marriages. Estimates from 2009 show that over 42,000 same-sex couples in New … Continue reading
A Look at #NY4M and Other Social Metrics
As we head into our final days of pushing for gay marriage in New York, I wanted to take a moment to look at some of the metrics. Social media has been crucial in driving awareness and conversation around the importance of legalizing gay marriage in New York. As noted in a previous post, New … Continue reading
Just How Popular Are Social Profiles?
In an opinion piece written in May of 2010 for The Washington Post, Mark Zuckerberg, chief executive officer and founder of Facebook, wrote: “Six years ago, we built Facebook around a few simple ideas. People want to share and stay connected with their friends and the people around them. If we give people control over … Continue reading
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